Empowering Personalization: The Role of UX in Training AI Models
As AI and UX continue to evolve, personalization is becoming the core of the digital experience. But how do we design AI-driven features that deliver truly personalized interactions? It all starts with UX. We’ll explore the critical role of UX in training AI models to understand user behaviours, preferences, and personas. You’ll learn how UX research and design thinking shape AI-powered personalization, enabling tailored content and experiences, and how understanding behavioural data is essential for creating AI-driven personalization that responds to individual needs in real-time.
Bio
I am a UX expert with nearly a decade of experience in visual communication, design strategy, and creating user-centric solutions. I specialize in a thoughtful, research-driven approach to addressing complex challenges with clarity and innovation. Leveraging extensive user research, including over 300 empathy interviews and usability testing sessions, I have collaborated with cross-functional teams to design and implement intuitive, impactful solutions that align with both user needs and business goals. My expertise also includes solution design and product roadmapping, enabling teams to navigate complexity and deliver meaningful results.